From People-Pleasing to Power: How Senior Professionals Step Into Control Without Losing Their HEART

Goldilocks - the sweet spot - of assertiveness

The “Goldilocks Zone” of Assertiveness

TL;DR:

When your career opens up (a bigger leadership role, running a P&L, or starting a business), the instinct to please everyone becomes the very thing that stalls you. The shift requires identity (who you are at work), systems (how you make decisions and when to say no), and skills (how you set boundaries while keeping trust). Below is a research-informed discussion—with practical tools—for moving from approval-seeking to intentional, values-led control. And because this is HEARTset Studio™, every shift begins with checking in with your HEARTset™—your inner compass for leading with H.E.A.R.T..

Why This Transition Is Uniquely Hard

This is a depiction of the fairytale character Goldilocks

  • More possibilities = more paralysis. At senior levels or when you go solo, options multiply and constraints disappear. Research shows that more choice can actually reduce action and satisfaction—too many paths make it harder to commit.

  • People-pleasing feels helpful…until it isn’t. Psychologists describe a pattern called unmitigated communion—over-focusing on others at the expense of yourself. It looks noble (always available, always agreeable), but it drains energy and clouds decision-making.

  • Your role identity really does change. Moving into power means shifting from “valued expert who says yes” to “decision-maker who sets direction.” This shift feels social, not just personal, because leadership identity is co-created: you claim it, others grant it.

  • Assertiveness is a curve, not a switch. Leaders who are too accommodating lose influence; leaders who are too forceful damage trust. The sweet spot—research calls it the Goldilocks zone of assertiveness—is where leaders are most effective.

The Hidden Control in People-Pleasing

On the surface, people-pleasing looks like selflessness. But if we’re honest, it can also be a subtle form of control.

By always saying yes, smoothing conflict, or staying agreeable, we’re not only trying to protect relationships — we’re also trying to engineer how others respond.

  • We want them to stay calm.

  • We want them to approve of us.

  • We want to avoid the discomfort of anger, tension, or disappointment.

In other words, people-pleasing can be less about generosity and more about managing outcomes.

This is where the H = (Be) Human in HEARTset comes in. To be human as a leader means turning inward and asking:

Michael Scott from the Office explaining his people-pleasing tendencies.

  • Am I agreeing because it’s aligned — or because I want to control the reaction?

  • Am I giving this “yes” to elevate others, or to shield myself from discomfort?

  • Am I showing up authentically, or hiding behind niceness?

This kind of inward check is the essence of HEARTset—pausing to notice what’s really driving your choice before you act. Eastern philosophy calls this “returning to center.” Neuroscience echoes it: the vagus nerve and heart-brain connection show the body often senses truth before the mind rationalizes it.

HEARTset Reflection Prompt: Before you say yes, pause and ask:
“If I knew this person might be disappointed, would I still choose this action?”

If the answer is no, then the “yes” isn’t truly about serving them — it’s about controlling the situation.

And here’s the paradox: when you let go of control and lead from self-awareness, you actually build more trust. People can sense when your yes comes from authenticity rather than appeasement.

The Mindset Reframe: From Pleasing to Leading

Check in with your HEARTset to evaluate your mindset and practice your metacognition. Our HEARTset Leadership Framework™ is here to help guide you in this practice.

  • Approval → Alignment. You’re no longer maximizing how many people are happy if you say yes; you’re maximizing alignment with values and strategy (A = Act).

  • Access → Boundaries. Availability isn’t the asset anymore; clarity is. Boundaries show what matters most and allow others to self-organize (R = Relate—because boundaries actually protect relationships when communicated clearly).

  • Personal output → System outcomes. Your value shifts from doing the work yourself to creating the conditions for others to thrive (E = Elevate others).

  • Surface niceness → Transparency. Instead of keeping harmony at all costs, you grow influence through honest clarity (T = Be Transparent).

5 Tangible Tools You Can Use This Week

1) Build a Leader’s Decision Filter (A = Act)

Run new requests through three quick questions:

  • Values fit: Does this reflect who we are / I am?

  • Strategy fit: Does it advance a top-3 priority for our team / for me?

  • Unfair advantage: Do we have leverage here (skills, timing, credibility)?

Say yes only when at least 2 of 3 score high.

HEARTset Check-In for A = Act:

“As I decide how to act in this scenario, am I responding in rhythm with what’s truly needed — or out of sync by going too fast or too slow?”

Personal vs. team lens:

  • Personal commitments → Are you saying yes because it’s aligned, or because you fear letting someone down?

  • Team commitments → Are you moving at the right tempo for the business need—quick enough to keep momentum, measured enough to avoid unnecessary risk?

2) Do a Power Audit (H = Be Human)

List your sources of influence: authority, expertise, network, information, reputation. Mark where you’re strong or weak. Then choose one area to strengthen intentionally (e.g., deepen network ties). This builds awareness of where your real power comes from—shifting you out of approval-seeking.

3) Set Boundary Contracts (R = Relate)

Pick three simple boundaries that protect your focus (e.g., no same-day meetings, deep work from 9–11). Share them transparently with colleagues:

“To protect delivery on our top priorities, I’ll be honoring three norms: X, Y, Z. If urgent, here’s how to reach me.”

Boundaries protect trust when they’re communicated as commitments to the work, not just personal preferences.

4) Use Evidence-Based “No” Scripts (T = (Be) Transparent)

Studies show scripts for refusal increase leaders’ confidence in saying no. Examples to take and make your own:

  • Respectful decline:
    “I’m honored you asked. With current commitments, I’d under-deliver, and that’s not fair to you. Here are two alternatives.”

  • Principled boundary:
    “I can’t take this on without dropping X. Do you want me to switch?”

These responses are transparent and respectful—clarity that strengthens trust.

5) Calibrate Assertiveness (E = Elevate Others)

Effective leaders stay in the “Goldilocks zone” of assertiveness. Too low, and you’re ignored; too high, and you shut others down. Elevating others means inviting their voice and holding your ground. After each meeting, reflect: Did I leave space? Did I state my position clearly?

Try This Rep (5-Minute Practices)

  1. Calendar Cleanse (A = Act): Cancel one recurring meeting that doesn’t align with top priorities.

  2. Stakeholder Map (R = Relate): List your five key stakeholders and their top outcome this quarter. Use it to frame future no’s.

  3. Pre-Mortem (E = Elevate Others): Ask your team, “It’s six months later and this failed. What went wrong?” This opens space for shared truth-telling.

  4. Script the First Sentence (T = Be Transparent): Draft the first line of your next three no’s.

  5. HEARTset Mini-Check (H = Be Human): Place your hand on your heart, breathe deeply, ask: “Which part of HEART needs to guide me here?”

Sidebar: How People-Pleasing Tests the Act Pillar

People-pleasers often rush to say yes (to keep peace) or stall to avoid disappointing others. Both are out of rhythm.

Releasing the Act pillar means:

  • Acting with courage (saying no when needed).

  • Acting with timing (not avoiding the decision, not rushing into it).

  • Acting in rhythm with what the business and the relationship truly require.

And the layer to watch:

  • Personally → The test is about courage to protect your own energy and priorities.

  • As a leader of others → The test is about courage to make timely calls that protect the team’s focus and reputation, even when not everyone will be pleased.

Closing Thought

Power without HEART is control for control’s sake. HEART without power is compassion without impact. The leader’s evolution is learning to hold both.

When you check in with your HEARTset—especially the H = (Be) Human pillar of self-awareness and the A = Act pillar of balanced tempo—you shift from people-pleasing to powerful leadership that is steady, human, and deeply trusted.

Goldilocks and the 3 bears with Goldilocks becoming a part of the team

Goldilocks and the 3 Bears