In the age of automation, we coach the human edge.

🌍 VISION

A world where no one has to choose between crushing their goals and crushing souls.

✨ MISSION

We partner with individuals and organizations to build inspiring, results-driven workplaces — through coaching, consulting, and training that help people and teams crush their goals without crushing their souls.

Why an orange heart?

We didn’t choose a red heart because red often carries connotations of romance or intensity—it can feel personal in a way that doesn’t quite fit leadership at work. Instead, we chose the orange heart emoji 🧡.

Orange combines the warmth of red with the optimism of yellow, symbolizing encouragement, friendship, and positivity. In modern use and across social media, the orange heart emoji is often used to represent warmth, care, and platonic connection—energy that inspires without overwhelming.

That’s exactly the spirit we bring to HEARTset Studio: bold, human, and connected leadership that ignites purpose while keeping people at the center.

Meet the Team

Founder Lisa Virtue is currently building the team of HEARset Studio to meet the demands of our clients. Know an awesome human who leads and works with HEART? Please send us your referrals on the Contact form below.


  • Founder, Head Coach

    After 20 years in leadership roles where she was often coined as a leader “caring too much” for her team when she was rising up to the executive suite, Coach Lisa now pours her heart and soul into partnering with leaders who are figuring out the balance of crushing goals without crushing souls. She believes that teams can do amazing things in a modern environment when they bring their humanity and personalities to work.

    Virtue is also proud of the home life she is building with her family, friends, and pets, whom she prioritizes in life.

    Credentials include:

    ICF Accredited Executive Coach

    IACC Master Career Coach

    Pepperdine MSOD (Organizational Development) Graduate Student - graduating 2027

    Prosci Change Management Practitioner

    20+ yrs in progressive leadership roles, rising to the executive suite

    Former athlete and athletic coach

“Lisa was an incredible resource during a major team transition following an acquisition. She helped me navigate the complexities of organizational change with a clear, thoughtful approach that made all the difference (for me and my team)... and will help me with navigating change in the future. ”
— T.S., Vice President


  • TBD

    Like what we are doing? Could this be you? Reach out!

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!

[Solicitors: please do not use this form; your message will be ignored due to the sheer volume of cold outreach we receive. Keep your eye on our LinkedIn posts and page to find out about our needs. We post there when searching for awesome service providers, like you!]